WHAT YOU NEED TO DO
Select one of the project briefs. Consider your selection carefully. It may help to think of products you purchase or consume. Spend some time looking at products on retail shelves and identify where you could propose a packaging concept that would make a real difference.
Develop your packaging design concept to meet the criteria of the project brief.
You will need to prepare, complete and submit the following.
1. A completed entry form. (Required)
The entry form is a 2-page fillable PDF. The second page has a template to be used to submit your entry summary with pack visuals and support information explaining your concept, highlighting its features and benefits. The entry form is a key summary of your entry. This includes your best visuals and a good motivating support description of your entry. This is in addition to the digital files supplied below. DOWNLOAD THE 2-PAGE ENTRY FORM HERE
2. Visuals of your packaging proposal. (Required)
Although you are required to make a physical mock-up of your proposal, your submission must be submitted digitally. This may be presented as photographs of your physical mock-up or digital 3D renderings of the pack proposal. The purpose of the mock-up is to clearly demonstrate the how you pack concept works in 3D. Making a physical mock-up will help you test the practicality and functionality of your concept. The mock-up does not necessarily need to be made up from the material you are proposing if this is not feasible. If a physical mock-up is not at all feasible, then rendering your pack digitally is acceptable. Some students may even present both for clarity and to overcome the execution problems presented by the mock-up
3. Additional support information. (Optional)
This is optional additional written support for your entry. If you wish to supply more written support than is allowed for on the Entry Form template, you may supply additional documents.
All the digital files must be clearly labelled so they are identified as belonging to each other.
It is recommended to use the title of your entry to name the files. This title should not be your name and not the project brief’s heading. The title of your entry should be short and distinctive. This will be used to name your entry for any award it wins and in identifying the entry along with your name.
There is no entry fee to enter these awards.